18
Jun
Inspire now live & interactive at www.penyards.tv
Since the winter edition of Inspire 2011we have increased our
market coverage by adding two more office in Brockenhurst and
Burley in the New Forest. This brings our total number of offices,
including London, to nine; it also extends our territorial coverage
to over 400 square miles of the county spilling over to Wiltshire
and Dorset. This is a significant move, the strategy for growth in
our business is born out of our sense of optimism that 2012 will
herald the change in market conditions. Whilst our ambitions do not
exceed to pre-recessionary levels of activity, we do anticipate
more and speedier transactions, increased demand and a slow but
sustainable rise in values. This is not a broad brush stroke
approach to the whole of the UK market, more an interpretation of
the trading patterns we expect in our niche country market and
across Hampshire, although I expect most of southern England to
fare quite well. For Penyards it means more offices, more staff,
more advertising and marketing, particularly on a national scale
with increased emphasis on our ever growing profile with the London
buyers it also provides the platform to compete at the highest
levels.
Of course we hope you enjoy reading this magazine, it is, as the
name suggests, inspired by all things quality. It is a unique brand
and exclusive to Penyards, it also forms part of the
‘Inspire’ range of supplements that we produce
throughout the area because we know that only 50% of advertising
works, the question is, which 50%? Therefore the more you do the
greater the prospect of success. A common philosophy for all, a
property needs to be seen to be sold – so advertise it! And
we are proud to boast that no one does more of that than we do. I
hope you enjoy this edition but please let us know your thoughts on
gevans@penyards.com.
Graham Evans